About
Dr. Paul Farrow — Neuroscientist, Principal Product Manager (Microsoft Advertising), Privacy, Digital Advertising and AI.
PhD (Neuroscience), University of Bristol. Board member: IAB Europe, Prebid.org. Work spans synaptic
research and privacy-first product strategy for digital advertising.
Skills
Scientific Research: Neuroscience, Synaptic Transmission, AMPA receptors, Scientific writing
Privacy & Technology: Privacy product strategy, digital advertising, privacy-enhancing tech
Leadership: Product management, board governance, strategic planning
Technical: Data analysis, statistical modeling, APIs, privacy frameworks
Experience
IAB Europe — Board Member (Jul 2024 - Present)
Prebid.org — Board Member (Sep 2024 - Present)
Microsoft Advertising — Principal Product Manager (Sep 2023 - Present); Senior PM (Jun 2022 - Sep 2023)
Xandr — Senior Product Manager / Product Manager (2021-2022)
AppNexus — Manager, Solutions Consulting (2018-2021)
Evotec — Senior Research Scientist (2018)
Ipsen Bioinnovation — Scientist (2015-2017)
UCL — Postdoctoral Researcher (2014-2015)
Timeline
2025 — Joined IAB Europe board
2024 — Joined Prebid.org board
2023 — Principal Product Manager, Microsoft Advertising
2018 — Transition to ad tech (AppNexus)
2015 — Principal scientist roles and research leadership
2011 — PhD (University of Bristol)
Publications
Synaptic Modulation by CKAMP Proteins — Neuron (2014)
Regulation of AMPA Receptors — eLife (2015)
Privacy in a Post-Cookie World — blog/presentations on privacy-enhancing tech
Ad Personalization interview — Beet.TV
Privacy
Leads privacy product strategy at Microsoft Advertising. Board member and contributor to industry privacy standards (Prebid.org, IAB Europe). Focus: privacy-enhancing technologies and regulatory compliance.